The Apprentice (UK)

Each team is tasked with creating their own children's book, including a written and audio version, and selling their creations to retailers around London. Connexus create a story around a dragon character, but face issues from an indecisive leader, rushed production on the audio version, and poor salespeople, alongside concerns the literature of their creation is too complex for the task's specified age group. Versatile create a story around a bee character, managing efficient production of both versions, receiving good feedback on their creation and good sales from retailers, despite friction between some members of the team.